Frequently Asked Questions

Q: What is nonprofit marketing compliance?
A: It’s the process of ensuring your public-facing materials—like websites, donor emails, and fundraising appeals—are accurate, accessible, and aligned with applicable standards, such as ADA, FERPA, Title IV, and general donor communication guidelines.

Q: What does SKG actually do?
A: We review your outbound marketing content—digital or print—to check for regulatory risks, factual accuracy, and alignment with your institution’s mission. We flag issues before they become liabilities.

Q: Are you a legal service?
A: No. We do not provide legal advice. We offer compliance monitoring based on publicly available regulatory standards and nonprofit best practices. We help your marketing team catch potential issues early—but final legal decisions remain with your institution’s legal counsel.

Q: How is SKG different from a traditional marketing firm?
A: We don’t create or design your materials—we review them for compliance. While a marketing firm builds campaigns, we protect them by ensuring they’re accurate, compliant, and aligned before they go public.

Q: What types of content do you review?
A: Websites, email campaigns, donor appeals, Giving Tuesday materials, brochures, social media posts, admissions copy, and most any public-facing communication tied to your institution’s brand.

Q: What’s the benefit of an external reviewer like SKG?
A: Internal teams often miss small inconsistencies or compliance gaps—especially when juggling deadlines. As a third-party reviewer, SKG offers fresh eyes, unbiased screening, and specialized focus on risk mitigation.

Q: How do we get started?
A: Just reach out through our contact form or email askaggs@skgbrandresources.com. We’ll schedule a brief discovery call to understand your needs and recommend a review cycle that fits your communication calendar.